This video shows a bunch of pretentious hipsters ordering beers with ridiculous names like "Baby Dick Belgian White" and "Pompous A**hole" poking fun at how some breweries have got creative with beer names. Some classic examples are Stone Brewing's "Arrogant Bastard" or Firestone Walker's "Velvet Merkin".
I understand the this video was supposed to be funny but it brings up a larger problem I have seen develop in the craft brew scene. Craft beer has increasingly become associated with hipsters and a certain snootiness around beer knowledge. This video is more of an indictment of beer snobs than hipsters. Actually, its an indictment of a subsection of beer-snobs that are also hipsters.
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Hipsters and beers snobs do have some similarities they both proclaim their preference for things before their introduction to "the mainstream". Also, both have been know to publicly denounce a product simply because of its ownership (i.e. Goose Island being purchased by Anheuser-Busch.)
However, their main characteristics remain very different. Hipsters usually spend their time pining over heirloom tomatoes, irony, and fixed gear bicycles. Whereas a beer snob will go on diatribes about drinking from the wrong glassware, their latest "drain pour" and judging others for enjoying a beer they have deemed unworthy.
So go out, be knowledgeable about your beer, drink what you like and above all else, don't act like a pompous asshole.
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